So awesome!!

awesome. any chance in the future of brands/businesses having the ability to label events themselves?

This is awesome.

This could be good for getting the word out for parties and special gatherings.

Another fine example of using data properly!

Love This! Our company has an events program and we are constantly creating “venues” within the hotels so people can check in. This would be a huge thing for us and it will leave a lot less “abandoned” venues out there, if you will.

equally as awesome and useful as the lists platform

Agreed, would be very cool for weddings

Sweet!

Hello, Indefatigable 4sq Blogger,

If I check in, for example, at the “game event” at Yankee Stadium listed above, would that count as a major-league ballpark check-in that could unlock the Triple Play badge (assuming previous check-ins at two other major-league ballparks)?  Or rather would I have to check into the Yankee Stadium venue-proper, independent of an event?

I guess what it boils down to is:  would a check-in to the above-posited “Oakland Athletics vs. New York Yankees” EVENT be the functional equivalent of a check-in to the “Yankee Stadium” VENUE in terms of points, mayorships, and badges?

Thanks!

Trying to manage multiple duplicate fan-created venues, Lists, Pages, and now Events too?!? Oy vey! It’s probably going to be a great addition once we get a handle on it, but now even more work…

Will venues be able to create events? Is this already possible? 

Will we be able to create or host events? Like for example the important yearly fairs that every city or town hold in each country? That would be awesome!

Thanks a bunch for your hard work, guys and girls

Will this also be available internationally?

I just tested the movie theater feature outside USA (Brazil)  and did not show anything.
When I tried in Tampa FL, it did work fine.

@dens just replied to me on Twitter, v2 should offer the ability for venue owners to provide events to check-in. For now, just through content partners.

‘Instead of just seeing which of your friends are at the movies, also see which of them have seen 30 Minutes or Less…’ Translation: In addition to selling checkin data analysis, we can sell movie/product popularity numbers too. Well played, Foursquare. The UI looks clunky if I have to click an extra time to get past the event list. Still, its great to see you guys try new things.

It’s available here in the UK, so I imagine so.

Just checked my local cinema in the UK, movies and times are there, so that part atleast is international!

when will this be on Android?

Good…so does it mean tha Superusers should mark for deletion venues as “Lady Gaga Concert @ XXX Place”?

Good…so does it mean tha Superusers should mark for deletion venues as “Lady Gaga Concert @ XXX Place”?

Cool, thanks for the replies, any other countries besides the UK? Specifically Mexico or other non-english speaking countries.

I would certainly assume so.

great, i look forward to use this new feature – i’m excited about it

I see what you’re doing there — using lists from an external source gives you a new stream of structured data on users’ interests. I admire your cleverness when it comes to that sort of thing.

Anyway, this is actually a huge step towards dealing with #2 issues with Foursquare, so I’ll try not to complain too much about not getting everything I want. (Obviously, you’re going to need a tool for self-serve events, to deal with all those garage sales, wedding, and birthday parties cluttering up the results.)

Your biggest problem is going to be getting uses to use this — after letting them “do it wrong” for two years, there’s going to be a lot of people who want to keep doing it wrong (c.f. Twitter’s struggle to get people to use the Retweet Button). You better notify the hell out this one, so that people who don’t read blogs know how to use it.

What’s your #1 issue?  I want to make sure we’re working on that too.

Agree with you about user education.

Two categories: places and events (to create for checking in) and then everyone can create their own…

Some locations of events are large.  Like a parade or a concert.   It’s hard to check in sometimes.  It’s hard to check in at a department store sometimes (the store is 700 feet back from the road).  Don’t know how to solve that, because I won’t check in that far away since then I don’t get points, but then I forget to check in when I near that point…

It sure would. The core element of the check-in is still the *place*, checking into the event just gives you richer context/another layer “on top of” the place check-in. 

this is amazing!

Sounds good. Make sure you get the Detroit Movement (electronic music) Festival.

Good stuff @Foursquare:twitter !!!  Love what you’ve done with the “place”!

ESPN sucks. Why deal with them? I’m considering to check in on facebook of all places. I cannot support an organization that completely ignores hockey. 

YES! We’re going to use the snot out of this at Aspen/Snowmass! 

Did he give a timeline for this? 

Works on cineworld in UK, great idea

I’m excited about this! As Community Manager at BizBash Media (trade mag in Events industry), we’re looking forward to an update that allows event planners to create check-ins for their events which can be nested in Venues.

What about possibility to connect brand page on Foursquare with fan page on Facebook and creat event from the facebook event (with some setting of venue/if venue on 4sq is not merget with FB event location)? 

Because when you are doing some event at public place(pub, congres centre…), you are mostly not venue owner, but visitors should like to check-in there.

Cool direction! This is exactly what I said they should do in the Quora topic about the future of check-in services: http://www.quora.com/Check-Ins/Whats-the-future-of-geolocation-and-media-check-in-services.

Our startup Filmaster (http://filmaster.com/mobile) also allows you to check in to particular screenings in movie theaters as well, but it also gives you personalized recommendations in those cinemas (and soon on TV as well). Now it will make much more sense to integrate with Foursquare so that each time you check in on Filmaster, it also allows you to become a mayor of a cinema

I can’t check find places to check into anymore on the updated Android app.

When will managers be able to create event for their venues?

YESS.  Great addition

This is great!! Can’t wait to use this. I hope this also helps out with my number one gripe about using Foursquare and that is multiple venues and or knowing weather I’m checking into the right or proper named venue. I hate checking into one of the 3 differently named venue, hopefully the one w/ events will be the proper one. Thanks @foursquare:twitter 

This seems a huge leap forward — on the surface. But, if I read correctly, events are limited to three main categories: sporting events, movies and concerts. That still leaves out quite a bit. There are other entertainment events, for example, that would not neatly fit into the ‘concert’ box. For example, I have a friend/client with a karaoke biz whom I have just managed to get on 4SQ. Right now we have him set up as venue within a venue (a local pub where he appears regularly), and were planning to use Tips to list the individual gigs. I see no other way to do it. He’s not a band or artist and there are no tickets sold, so technically his gigs cannot be considered ‘concerts’, thus I don’t see how Songkick is going to be of much use to us. How about other special events, that don’t fit neatly into these categories? The fall festival season is just getting started here in the US. The bands and artists playing these events will not be in traditional venues, such as a music hall or arena. Often these festivals take place in a park, a closed section of city streets, or in a parking lot. Once the festival is over, the ‘venue’ is gone. In fact, the festival *itself* is both an venue *and* an event, which is neither a concert or movie, nor a sporting event. Thoughts?

So this feature is apparently only available in the US?

Excellent, i hope the android version

I think you should go back and read the parts of the post that explain this is just the start of events on Foursquare.

Seriously, if you worked for me, I’d fire you for making me waste the time to read your drivel.

ok, wait, what? lol

I’m loving this idea!

Love it!

My #1 issue is Foursquare’s refusal to squash cheaters like the bugs they are. Seriously, is there anybody in the company willing to even SAY “cheating is wrong?” Whenever the issue is brought up, all we get is wishy-washy responses like “people use Foursquare in different ways,” which makes it sound like you’d rather have high user numbers than honest data.

Because honestly, any and all attempts to use Foursquare “data” to find out about what people do in the real world are undermined by Foursquare’s tolerance of cheaters. (Pretty sure that even data based on lists is poisoned by cheaters who check “I did this” for things they didn’t, just as cover.) Not to mention the pointlessness of a “game” where all the leaders are cheaters.

Recent discussion here: http://aboutfoursquare.com/foursquare-data-helps-determine-the-real-best-cheesesteak-in-philly/

I use Foursquare, but I can’t really feel motivated to encourage other people to use it while it’s got such an obvious problem.

100% honest answer:

We care, and we’re working on it.  But other things have higher priority.  Foursquare is about you & your friends discovering & enjoying interesting experiences in the real world.  Getting the gym rat badge is only really fun if you’re actually excited because of the fact that you’ve been killing it at the gym recently.  Being #1 on the leaderboard is only really fun if it’s because you’ve been going out and doing lots of cool stuff in the last week.

There are always going to be cheaters.  Basically, they’re doing it wrong and missing a lot of the real-world value.  We’ll make some effort to stop them, but if we made it our #1 priority we’d never have the time to build all the cool stuff that we hope makes foursquare more awesome for you (like Lists, events, and the new iPhone app we launched in the last week).

Cheating at foursquare is kind of like stealing money from the bank when playing monopoly with your friends.  It’s not that hard, and you can prolly get away with it.  But you’re kind of missing the point.

If you know of people doing this just don’t be friends with them.  They’re easy to ignore. You can also report them to @4sqsupport and they’ll do what they can to shut people down.

So ya, we’ll make this better overtime for sure, but we’re more focused on building tools to help you discover and experience awesome stuff in the real world.  We feel like if we do that really well it won’t matter if someone you don’t even know says they did a bunch of stuff that they didn’t really do.

I hope this make sense.

Thx for using foursquare!  We really do it for our super fans.  I know we don’t get it perfect all the time, but we’re trying hard every day to make things awesome for you.

Have you even read Foursquare’s venue guidelines? You’re the kind of user that is a major pain in the ass to the site and people that moderate it.  A venue that only exists for a day within another should never be created in the first place.

Awesome! I love foursquare

huge

APIs? I want an API to see the event and please let users create events. This will go perfect with my upcoming site.

The events will come in France, and Europe soon?

Michael, thanks for your input. No one ‘made’ you read my comment, nor do I consider what I wrote ’drivel’, as my concerns were echoed by many others here. My point was simply that the events feature has been greatly anticipated for some time and it’s rather disappointing to see it launch with such limitations, effectively leaving small venue owners out of it — even if this is just the start. Yes, I did read the entire post — and I was glad to see the followup by foursquare addressing these very concerns, which would indicate *they* do not feel they were ‘drivel’ either, but rather valuable input, as they should. You see, feedback is sort of the point of having a comment section, and much can be learnt by listening to your end users and customers when they are free to express themselves honestly about your product or service. But, you are entitled to your opinion, of course. I am not going to engage in a flaming war nor do I take pleasure in jousting with trolls, so this will be my one and only reply to you. Instead, I will finish by saying, thankfully I do *not* work for you, nor would I have someone like *you* work for me, considering the poor attitude you displayed above. I pray when your own clients have questions, whether or not you consider them to be ‘drivel’, they receive better treatment and a greater measure of respect. Mine certainly do, and I’ve built a successful business reputation because of it. Cheers.

testing

Any idea when the API will support events?  I’d love to know if we’re talking 8 days, 8 weeks or 8 months.  Regardless, this is awesome.  Great stuff!

Awesome news! Can’t wait to be able to create events as a place holder… 
Foursquare rocks

Can’t wait for this to be rolled out to UK theatres. (Real theatres, not movie theatres!) It’ll be much easier for us to provide Specials to users if we can do it on a different basis for each production!

Awesome! Looking forward to the Android version. And I hope you add Broadway theaters soon!

awesome…..cool feature on Foursquare now

When will this be available for BlackBerry?

イベントへのチェックイン機能待ってました。日本Androidアプリの対応楽しみにしてます

イベントへのチェックイン機能待ってました。日本Androidアプリの対応楽しみにしてます

As a social club it would be a huge asset to be able to allow club members or new people to check into our events via Foursquare. They can already do this with Facebook on the day of an event.

A company in Brazil, who developed a system to be integrated with theFoursquare and check in by phone Notepad foursquare in places withoutneeding to install any application on the device and any make and model ofphone, using the Blueroorh. www.pareado.net 

I just want to know what exactly event it is?

Ça me rappelle qqch de sympa.

A part ça, les données sont la clef. C’était déjà bien joué avec les lieux et le GPS. Ils ont trouvé les partenaires pour les événements. Bien joué.
Ces partenaires ne sont malheureusement pas internationaux. On risque de devoir attendre pour voir ça par chez nous.Prochaine étape, la monétisation des billets vendus

I saw this new feature in place yesterday at the Reebok Stadium for Bolton Wanderers V Manchester City:

http://www.returnondigital.com/blog/foursquare-events-check-into-football-matches-films-gigs

This will be a great feature. And a good business opportunity for 4sq

Can you also add this feature to the foursquare/mobile web app?

This’ll be fun. Haven’t seen it on Droid yet tho…

SMART!

 I love the new layout. I would like to be able to  tag people who are with me at places/events. also, the ringtone option still does not work for me. I have selected its own ringtone but it won’t play it.

As a Superuser who helps clean up foursquare venues, I agree with Nathan R. Stop it.

Hopefully this will stop the tagging of one time events as a permanent place, I’ve still seen so many foursquare locations from events which have long gone!

Ok so I think I understand where @foursquare:twitter is getting the data, how do they know what venue to attach the data to?  For example I manage a Performing Arts venue and we host concerts, not sure if they show-up on SongKick or not but if they do how do they get linked to the actual venue on @foursquare:disqus ?

Most of the movie theaters in my city (Aguascalientes, Mexico) have events now so I would think that at least mayor sport and music events will appear in foursquare

Hi !

It will be possible to add a “specials” on each events created ?

Thank’s

Savinien

Will you be able to add a tip to an event? Not just a comment?

how about blackberry?

Using this for political campaigns would be awesome. Please let us know how we can use that for the campaigns we manage.

Would be fun to create an event for “Homes”, too. That way, people can check in to your party!

It already works in Belgium for the soccer games. If we check in at the soccer stadium we get the option to check in for the match itself. I think it’s a good deal. It would be awesome if managers could create their own events as well.

We’re a junior college, and we’d like to have our sport events on Foursquare. However, ESPN doesn’t have a database for junior college athletics. I hope we can create our own events for check-in soon!

What would be a good content partner to add Art Galleries exhibition openings to Fsq? Standing-by!!

I really appreciate with the above information. Thanks for this interesting information.

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Make it happen, Foursquare!  Allow venues to create events!

Thanks for this great and interesting article. I really enjoyed the article. It’s really useful and informative for me.

I found this article is really useful for me in my job. Thanks for sharing this useful information. Thanks for this great and interesting article. I really enjoyed the article. It’s really useful and informative for me

I am the social media manager for a large Chamber of Commerce. We have more than 250 events a year. We have events at different venues around the city with anywhere from 20 – 900 people. It would be great if I could add special events at local venues without setting up new venues. Thanks!

Can venue owners add event yet?

Can venue owners add event yet?

I agree! Weddings would be very interesting for sure. @dens:twitter Could you look into how weddings could be put on top of the list when you’re considering making events more user generated? 

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Amazing android version…

I work for a community theater complex that has four venues within it for performing arts events. We are a not for profit catering to not for profit theaters. It would be great to provide exposure to these shows through Foursquare. Pity you are only rolling this out with large corporate entities. Small theaters could really benefit from this.